M e d i c i n e A ve 2 It began with the letters LM&P 27 years ago, John Lally picked up his pencil and deleted "NO" from the alphabet, creating an entirely new language for pharmaceutical marketing. Since then, our agency has evolved as the industry has evolved (and with our Creative Business Solutions^, we always lead the evolution). But for LM&P, some things never change: legendary creative, unparalleled client services...and 110 room in our alphabet for "NO.' To take your next step forward, Euro rscg Life LM&P contact David Paragamian at 212.251.7901 or e-mail david.paragamian@eurorscg.com Past. Forward. 2 7 4
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