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T he W o r k : DTC go nose to nose with allergies While many allergy medicines block histamine, SINGULAIR works differently by blocking leukotrienes, an underlying cause of indoor and outdoor allergy symptoms. One cherry chewable SINGULAIR once a day is proven ^ j to help relieve nasal allergy symptoms in kids age 2 to 14 - without causing drowsiness. Ask your child's doctor about a different way to treat allergies. Prescription SINGULAIR. Made with kids in mind. IMPORTANT SAFETY INFORMATION: Side effects are generally mild and vary by age, and may include headache, ear infection, sore throat, and upper respiratory infection. Side effects generally did not stop patients from taking SINGULAIR. You are encouraged to report negative side effects of prescription drugs to the FDA. Visit w w w.fda.gov/m edw atch, or call 1-800-FDA-1088. Please read the Patient Information on the adjacent page and discuss it with your child's doctor. For once-a-day '-mr more information, visit singulair.com SINGULAIR or call 888-MERCK-95. a different way to treat allergies -— Thi s product is available through the Merck Patient Assistance Program. G ' program To find out if you quality, call 888-MERCK-56. ^ SINGULAIRis a registered trademark of Merck &Co., Inc. Copyright ©2008 Merck 8 Co., Inc. All rights reserved. 20851480(5)(413)-SNG-CON AGENCY: Tribal DDB Health Worldwide CREATIVE TEAM: Tom McDonnell, Mark Fenimore, Ellen Fields, Julie Lister CLIENT: Merck 243

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