Credits: Art direction Michael J. Lyons Interior book design Michael J. Lyons and Howard R. Roberts Text composition HRoberts Design Cover design Michael J. Lyons Calligraphy Tom Carnese Production Howard R. Roberts Editing by the Publication Committee of The Medical Advertising Hall of Fame Research John Kallir, William G. Castagnoli Text written by William G. Castagnoli Additional text written by Frank Hughes, John Kallir, and Ron Pantello Copyright ©1999, 2010 The Medical Advertising Hall of Fame All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted, in any form by any means, electronic, mechanical, photocopying, recording, or otherwise, without the prior written permission of the publisher. Published by: The Medical Advertising Hall of Fame 876 Oleander Street Boca Raton, FL 33486 ISBN: 0-9667793-0-4 Library of Congress Catalog Card Number: 98-68323 Printed in China
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